Tips for Affiliates #1

Having started my Affiliate Marketing career from my back room nearly 10 years ago, it’s fair to say I’ve had a bumpy but exciting ride in Affiliate Marketing.

I’ve made mistakes, I’ve missed some opportunities, but I’ve also had some great successes along my varied path as an affiliate. I thought I would share with you some of the things I have learned in that Journey.

You may think some are obvious, some not so but all in my mind are very important to grasp if you want to be successful in this industry.

Let’s kick off with one of the more obvious, but equally important ones.

It’s the old motto, ‘If you don’t ask, you don’t get’

How does this relate to Affiliate Marketing? Well it could be:

-     Acquiring exclusive discount codes for your site
-     Asking for prizes from merchants to give to your users
-     The opportunity to be involved with direct to merchant PPC, even Brand!
-     Higher commission tiers and / or longer cookie durations
-     Co-branded landing pages with special offers
-     Custom / unique editorial from the merchant or agency
-     The opportunity to get involved with exclusive CPA or CPC campaigns

However most of all, by being pro-active with the network, agency or merchant you put yourself on the map, people start to know about you, your website(s) and your business.

They will then start coming to you with offers and promotions that may give you a competitive advantage.

This could be by getting insider information on upcoming hot sellers thus giving you a head start on your peers on both organic SEO and SEM activity.

When you work from home its’ easy to not treat Affiliate Marketing like a business, but if you do reach out you will start to build a relationship, and those relationships will open doors.

Have a great Easter weekend all.

Matthew