May 2007

05/31 2007

Join the team @ existem - web editor required

existem are a dynamic, growing Bristol based internet marketing company who specialize in creating niche online communities and value add, consumer based websites. From concept to launch we only build websites for our own network as we choose to maintain, evolve and improve our portfolio.

We are now looking for a talented, dynamic and creative web editor to source, write and publish high quality content for our growing website portfolio. You will be responsible for writing lively, educational and sticky content.

This will be used on our blogs, newsletters and for key site editorial, you will engage with our communities to initiate user generated content and enhance brand, user experience and loyalty.

The ideal candidate would be of graduate level, with a keen interest of the internet, social networking sites and web 2.0. A mix of the following would be considered useful – web design skills, understanding of HTML, experience of a graphics package, PR experience, viral marketing, community user experience and copywriting.

You will also be a key member of our main affiliate marketing website, summarising user generated content and interviewing users for our weekly newsletter. Writing and distributing press releases will also form a crucial part of the broad role. You will be based in our office at the Paintworks, Bristol.

Please apply with a covering letter explaining why you would be perfect for this role to:

Existem Ltd,
C/O Matthew Wood
4.4 Paintworks,
Bath Road,
Bristol,
BS4 3EH

or email Matthew at existem.com

05/30 2007

a4uexpo affiliate program launches

We are proud to be teaming up with Paid On Results to offer affiliates the opportunity to earn 10% commission on all delegate pass sales. 

We have custom set the cookie return days to reward all sales up until a week prior to the conference, and we’ll even pay you on the VAT element.

We encourage affiliates to keep an eye on our blog, and press centre to acquire ideas on how to promote the event to their audience.  A large range of flash and GIF banners are available through the POR interface, along with standard text links for you to use. 

As a special incentive - every affiliate who generates a sale will be entered into a prize draw to win a complimentary delegate pass to the event – and don’t worry if you’ve already bought one, if you win we’ll refund your payment!

Any questions regarding the affiliate program should be directed to Matthew Wood who will answer any questions you may have.

05/24 2007

€214.9 million for Zanox - Cheap?

Whilst away at the Linkshare Summit, I learned that Berlin based Zanox are being acquired for €214.9 million plus a success-dependent payment by two companies, Axel Springer (a german publisher) paying 60% and PubliGroupe (a Swiss advertising agency) paying 40% of the total.

The founders remain committed to the company. The ‘anonymous’ chinese investment company who invested with a two didgit million figure for an undisclosed stake, I expect are happy with the deal.

Zanox do seem to struggle with foreign market culture, however they have great potential and an extremely solid technical infrastructure, we’ll have to wait and see whether this was a good deal.

Who’s next I wonder? I would suggest that there are two maybe three affiliate networks who are building for investment / takeover in the UK, I would not be surprised if we heard further news in the coming months. 

 

 

05/16 2007

a4uforum relaunches as affiliates4u social networking portal

For our blog readers here is the recent press release regarding the launch of thew new affiliates4u

 

A business ‘dating service’ is being introduced to the £2bn Affiliate Marketing sector as part of a major revamp of a4uforum, the UK’s No. 1 portal for Affiliate Marketing in the UK, to become a social networking site for the industry.

The new service, which will profile match businesses and suggest partners for both Merchants and Affiliates, is one of the unique new features to be found on the new affiliates4u (www.affiliates4u.com) website which has been created to support the many relationships found within this dynamic sector.

Matthew Wood, managing director of affiliates4u and founder of the original a4uforum, says: “Affiliate Marketing is all about relationships and the new site has therefore been developed to help facilitate these relationships still further.

“a4uforum already has 14,000 members and is viewed by many as an unbiased source of knowledge and support. We are hoping that the new, improved site will expand on this offering to serve as a very useful and effective tool for everyone working in and around the Affiliate Marketing industry.”

Visitors to the new site are able to build a network of friends and colleagues, create communities for vertical sectors as well as access news & features that may be relevant to their working relationships.

The a4uforum networking forum remains a key part of the new offering, however the new site also features Expert Bloggers, on topics such as Paid Search and SEO, as well as a Merchant and Affiliate University which is populated with advice on best practice and starting up as either an Affiliate or Merchant – representing a first port of call for anyone new to the sector.

In another unique twist, members within the community are able to add their own Blog to the Aggregator, and have the ability to ‘back’ or ‘slap’ other posts, enabling the community to vote on what is worth reading or not, and thus break through the noise of a more traditional forum offering.

In addition, visitors have the opportunity to create an event and invite members to join, plus there is a press release distribution service & suppliers directory.

In true web 2.0 fashion, members are also able to express their thoughts to the Affiliate Marketing community, through thought bubbles. These fun and unobtrusive message devices will be available to anyone who wants to transmit a specific marketing message or simply wants to tell the rest of the community how they are feeling!

-ENDS-

May 15, 2007

   
For further information, please contact:
Julie York, FYA Ltd, Tel: 01208 851982, Mob: 07774 207870 or Email: julie@fyassoc.co.uk

05/15 2007

a4uexpo - Affiliate Marketing Conference - Registration Opens

Registration for the 2007 a4uexpo, the UK’s very own Affiliate Marketing Conference & Exhibition on October 25 & 26, has just opened and Delegates are being offering a whopping £100 off if they book their place at this year’s hottest AM event before July 31.

The Early Bird Delegate rate of £179 for Affiliates and £279 for Agencies, Networks and Merchants includes full access to all of the Workshop & Conference sessions and Exhibition Hall, entry to the Awards Ceremony on the middle evening plus After Show Party on the last night as well as Luncheon & Refreshments on both days.

a4uexpo aims to bring together all those working in or around the sector in a professional environment to hear about & debate the key issues currently facing the channel. The full Conference programme will run over both days, with a collection of top speakers working across the sector, as well as a range of different topic-specific Workshop sessions.

The a4uexpo Exhibition will also run alongside the Conference programme with 50 relevant businesses showcasing their services, and on the evening of October 25, a4uexpo will hold its own inaugural Affiliate Awards, spotlighting the very best Affiliates, Agencies, Networks, Merchants & Suppliers and most importantly, the innovation currently found in the sector at present.

Matthew Wood, founder of affiliates4u and co-ordinator of the a4uexpo event, says: “a4uexpo has really grabbed everyone’s attention. Since we announced news of the event we have been inundated with requests from companies and individuals wanting to get involved. Which just goes to show how much an event of this stature is required in this country.

“I’m delighted that through our close association with the industry and our understanding of the market and its different and varied requirements, affiliates4u is in the position to deliver this UK, home-grown event. It’s going to be one hell of an expo!”

The two day event, which takes place at ExCeL London, is being co-ordinated by affiliates4u, founders of the widely-respected a4uForum, the UK’s No.1 portal for Affiliate Marketing.

Building on a4uForum’s successful series of Networking events every year, a4uexpo will provide a more structured and formal educational event for this dynamic industry sector.

Matthew concludes: “a4uexpo will be a platform to inform, educate and inspire. Our aim is provide the industry with its very own event, hence the tagline ‘It’s your industry, get involved!’. We want to achieve a visionary and inspirational ambience with structured and informal networking, business dealing and fun. But most importantly, we also hope that this event will act to raise the profile of Affiliate Marketing in general.”

To register for a4uexpo, go to www.a4uexpo.com

05/03 2007

a4uexpo advert printed in NMA today

Expo